What is CSR?
CSR stands for Corporate Social Responsibility. This refers to companies taking into account the impact of their activities on society and the environment, in addition to their economic responsibility. It implies that companies take into account the interests of stakeholders such as employees, customers, suppliers, local communities and the environment. Companies must therefore adopt ethical and sustainable practices in terms of resource management, respect for human rights and environmental protection.
What actions need to be taken?
For example, you can choose to :
- Reduce your environmental impact
Encourage your employees not to turn up the heating too much, and to turn off the lights when they leave a room.
Encourage sustainable mobility by reimbursing part of the cost of public transport, or by providing a bicycle allowance.
Etc…
- Promoting equal opportunities
Commitment to gender diversity and equal pay.
Prevent discrimination based on age, origin, disability…
Etc…
- Improving quality of life at work
Maintaining work-life balance.
Introduce teleworking and the right to disconnect.
Allow flexible working hours to adapt to employees’ needs.
Etc…
What are the benefits of a CSR approach?
A CSR approach will bring many benefits to your company, such as :
- Increase overall performance
- Attracting and retaining talent
- Stand out from the competition
- Involve employees and give meaning to their work
- Strengthen brand reputation and image
- Meeting customer expectations
If you’re interested in implementing a CSR approach, you can also take a closer look at the ISO 26000 standard. This will give you even more recognition and make you stand out from the crowd.
